Business Idea- Restaurant
The main theme of the restaurant would be stone. Every item on the menu is cooked on a hot stone which is then brought to your table. We would also offer a house specialty dessert although every dessert we offer would be homemade. The food is good for you and affordable. The atmosphere is quiet and romantic with a room for people with families who want a more relaxed atmosphere. The Location would be downtown Charlotte with the possibility of expansion in Miami, and Omaha. The reason we would start in Charlotte is that themed restaurants do well in Charlotte. The general population there seems to enjoy upscale entertainment while dining which the stones would provide in this case. Also, the concept of cooking on stones does not exist in any restaurant in Charlotte at the moment, giving us a uniqueness that should in theory draw more people to our restaurant.
My mom and I would be teaming up with Chris Holt in order to provide a balance needed to make a restaurant successful. We each come from different backgrounds and therefore offer unique views. Chris, because of his love of people and back ground as a professional hockey player would work the front and bar, when we have the money to add one. My mother, because of her experience running a catering company would be the head chef and would be in charge of the menu. Finally, with my future degrees in pastry and marketing I would be in charge of the dessert menu and the financial aspect of the restaurant. The 25 thousand dollars that I hope to receive would go towards rent, the purchase of stones, tables, kitchen supplies etc.